Hot Wheels 2021 Factory Fresh 4/10 – 2017 Lamborghini Urus (white) GRY29

The Lamborghini Urus is a high-performance SUV, and Factory Fresh’s clean white colorway (GHY29) shows off its angular body lines well. SUV castings were less common in the basic mainline at the time, which adds to its appeal for collectors who focus on exotic SUVs.

2021 followed the same Factory Fresh formula as 2020 — clean, dealer-lot-style colorways on modern and classic performance cars — but shifted focus toward more SUVs and crossover-style exotics like the Lamborghini Urus, broadening the series beyond strictly sports cars.

The “GRY” prefix on the model number (as in GRY29) is part of Mattel’s internal Hot Wheels casting/assortment code system, used to track the specific mold, year, and color run. It doesn’t change the car itself, just helps identify the exact production batch.

JTC Collectibles currently lists the 2017 Lamborghini Urus in white (GRY29) from the 2021 Factory Fresh run. As the rest of the 2021 lineup sells through, additional castings from that year may be added to the catalog.

The white finish on the 2021 Factory Fresh Lamborghini Urus highlights its sharp creases and aggressive front fascia, and white is a common factory color for showroom Urus models in real life — which fits the “fresh off the lot” theme of the Factory Fresh line.